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Liverpool City Council launches public consultation on housing vision to 2030

The Council has set out a vision for 2030 with a commitment to support 2,000 new homes a year, reduce the number of empty properties and tackle homelessness in its new draft housing strategy, which, once implemented, will shape a £1-billion-plus building programme.

In accordance with the new government's objectives, the Council has also committed to the development of brownfield sites. They are currently working on projects such as Festival Gardens, Liverpool Waters, King's Dock, and Paddington Village.

Councillor Liam Robinson, Leader of Liverpool City Council, said:

“The new Government has set out its mission to change the housing landscape of this country – and Liverpool stands ready to play its part.“The Council recognises the challenges people face to get on the property ladder, which is why our new draft housing strategy has set out a target for 2,000 new homes a year, with a fifth being affordable.“The underlying problem of supply and demand is also at the heart of our mission – which is why we are working with a range of partners to unlock key brownfield sites and to systematically reduce the number of empty properties.“Together this will help kickstart a £1 billion boom in housebuilding across the city, which will have a huge impact on our economy and workforce.“Housing is the foundation for building a better quality of life which is why we want to focus on retrofitting poorly insulated homes to help reduce mould and energy bills and at the same time improve our carbon footpint.“Good quality, suitable housing is also a major contributor to ensuing people access the services they need and helps the Council better address the needs of our most vulnerable residents.“This draft strategy outlines our ambitions for improving Liverpool’s housing offer as well as helping to reduce homelessness.“Achieving these ambitions will be reliant on the Council securing strong support from residents and stakeholders for this vision. Delivering the plan will also require intelligent collaboration with our partners, including the Combined Authority, Government and its agencies, developers, investors and housing providers.“I’m confident Liverpool can get the country moving in launching a new era of quality, affordable homes.”

Councillor Sam East, Cabinet member for Housing at Liverpool City Council, said:

“Housing provides the cornerstone of peoples’ lives – shaping the social fabric of the places we live, our health and wellbeing, and the opportunities we have to learn, work and play.“Whilst the recent homelessness crisis in Liverpool has necessitated emergency action, we want this strategy to provide a longer-term framework to ensure individuals and families can always access homely and sustainable living in the future.“This draft strategy reflects feedback we’ve already gathered which highlighted overwhelming support for providing more homes for social rent, improving energy efficiency and insulation on homes, and tackling homelessness and rough sleeping.“We now want to hear views on the specific proposals within this draft strategy so we can improve and sharpen these proposals.“Everyone’s view is crucial because we cannot deliver this strategy without the support of our citizens and partners. We can only have success if partners are all bought into a shared housing vision which drives the change required.”

Liverpool is projected to grow by 40,000 households over the next 20 years. Currently, 52 percent of the city's population lives in either privately rented or socially rented homes, which is one of the highest ratios in the country. The Council plans to use this strategy to address this issue. Additionally, the Council has committed to doubling the number of affordable homes to make the housing market more accessible for first-time buyers. Out of the 10,700 new homes built in the last five years, only 11 percent are considered affordable homes.

There will be three community feedback days where residents can go and talk to community researchers and officers about the strategy and get assistance in completing the survey:

  • Central Library: 9am-6pm, Wednesday, 7 August

  • Spellow Library: 10am-6pm, Monday, 12 August

  • Garston Library: 9am-4.30pm, Tuesday, 13 August

The Council’s consultants on the draft strategy, Campbell Tickell, will host focus groups to target communities who are typically underrepresented in resident surveys. There will also be a workshop for the Council’s Registered Provider Partners and a webinar for providers in the private rented sector.

The strategy will also guide the development of the new Local Plan, currently being created to replace the 2022 Local Plan. This plan will establish the official planning policies for the city’s growth and revitalization, and will be supported by a Strategic Housing Market Needs Assessment.

The plan, based on extensive evidence, will include policies and land use allocations related to housing, the economy, open space, heritage, design, and climate change. The Council plans to submit the plan to the Government for independent examination in late 2025 and adopt it by December 2026.

The draft housing strategy, which highlights that 20 per cent (44,000) of properties in the city do not meet the “decent homes” definition, will be underpinned by four key themes designed to improve people’s health and support the Council’s net-zero ambitions:

  1. Delivering quality homes that support needs and aspirations Key aim: enabling partners to build at least 8,000 new homes by 2027 and 20 per cent affordable housing.

  2. Improving homes and neighbourhoods Key aim: improve quality of rented homes and bring empty homes back into use.

  3. Promoting healthier lives and sustainable homes Key aim: retrofit homes, prioritising those on low incomes in the worst-rated properties.

  4. Enabling access to a suitable home Key aim: tackle homelessness and rough sleeping by providing more housing for vulnerable groups and those with support needs. This will be underpinned by a new homelessness strategy which is currently being devised.

Housing is recognised as one of the key factors affecting people’s health and well-being. The Council has made it a priority to address this issue in both its Council Plan, which was agreed upon in 2023, and the recent State of Health in the City: Liverpool 2040 report.

Another key focus of the draft strategy is to set out a major retrofitting programme to improve insulation and heating sustainability standards as new data shows 18 per cent of households are living in fuel poverty. The programme would also reduce the carbon footprint of the city’s housing stock, which currently accounts for 33 per cent of the city’s carbon emissions.

The Council has announced it is to carry out a review of empty homes in the city to support a drive to tackle a shortfall in housing, by writing to landlords of more than 8,000 empty properties.


Following the public consultation, the Council will develop a detailed action plan for the housing strategy, with specific Key Performance Indicators to be monitored and measured.

The final Liverpool Housing Strategy is scheduled to be approved by Cabinet in autumn 2024.

The draft housing strategy consultation runs until Friday, 6 September and features an online survey, which is available at: People can also email feedback to:




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